The My Liberica project in Kulai, Johor, Malaysia, is spearheaded by founder and producer Jason Liew. With a background rooted in agriculture, Jason's journey began in a farming family that initially focused on vegetables and fruit before his father introduced Liberica coffee. After studying and working abroad in various coffee disciplines, including cupping, roasting, and barista skills, Jason returned to Malaysia with a vision to transform the perception of Liberica coffee in the specialty market. Under his leadership, My Liberica has evolved into a vertically integrated project, managing farming, processing, and preparation with a focus on quality control and experimentation over commodity production.

Located in the Kulai area of Johor, the farm thrives in a lowland tropical environment, ideal for Liberica due to its tolerance to heat, humidity, and disease. Initially grown as a practical crop, Liberica later became a long-term agricultural investment for the family. Now,the My Liberica farm operates with a structured agricultural approach, emphasizing field management, harvesting, and post-harvest handling. The large cherries of Liberica require careful manual harvesting, making labour and training crucial.

What sets My Liberica apart is the blend of traditional cultivation with modern specialty coffee practices. Jason and his team apply the same meticulous attention to picking ripeness, lot separation, and processing control typically reserved for high-end Arabica. The anaerobic natural lot exemplifies a research-driven fermentation approach, developed in collaboration with specialty coffee experts, demonstrating Liberica's capacity for complexity, sweetness, and structure when handled with precision. This coffee not only represents a single farm but also a broader initiative to position Malaysian Liberica as a distinctive origin in the global specialty coffee landscape